For more than 15 years, we have moved in step with the rapid evolution of global entertainment. Our journey began in 2007, when we stepped into the entertainment arena with two reality shows— Wheel Smart Srimati and Splitsvilla, India’s first reality dating show. At a time when the non-fiction space was highly cluttered and competitive, we retained longevity with Roadies, the country’s longest running reality TV show and Splitsvilla, which is currently in its 14th season.

Over time, we solidified our reputation as pioneers in the entertainment business.In the last 15 years, we have developed more than 2350 hours of televised/broadcasted content, from scripted and non-scripted shows to feature and short films, and documentaries. We have successfully adapted large-scale global formats like MasterChef India (seasons 1-4) and Junior MasterChef, found critical acclaim on digital platforms like Netflix (Ray) and created exclusive content for upcoming platforms like Snapchat (Phone Swap India). Our short films (Juice, Binnu ka Sapna), produced in collaboration with some of the country’s finest directors, have found international recognition. In 2022, we made our big screen debut with the ambitious sports biopic Shabaash Mithu.